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Oracle 1z0-349 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Configure the Population form Component to Track Referring Source
  • Describe the Relationship Between Internal Events, External Calls, and Auto Synchs
Topic 2
  • Configure a Bi-Synchronous Integration with CRM, Including Web Links
  • Define Methods of Integrating Multiple CRMs
Topic 3
  • Create and Manage Custom Objects
  • Reference Custom Object Data for Personalization
  • Identify When a Custom Subscription Option is Needed
Topic 4
  • Set up Tracking of Query-String Based Websites
  • Set up Tracking of Query-String Based Websites
  • Configure Page Tagging, Query Strings and Query String Sets
Topic 5
  • Implement and Configure a Branding and Deliverability Package
  • Configure Default Email Settings, The Master Exclude List, Microsite, Company Default Settings, and Default Confirmation Pages
Topic 6
  • Build Dynamic Processing Workflows to Create a Targeted Experience for the End User
  • Use JavaScript to Capture and Track a Lead Source
Topic 7
  • Configure the Campaign and Opportunity Settings and the Bi-Synchronous CRM Integration for Closed-Loop Reporting
Topic 8
  • Configure Subscription Management Using One of Eloqua's Three Standard Options, Standard Subscription Management Form and Landing Page
Topic 9
  • Configure a Lead Scoring Model
  • Update CRM with Lead Scores
  • Troubleshoot a Lead Scoring Model

Reference: https://education.oracle.com/pls/web_prod-plq-dad/db_pages.getpage?page_id=5001&get_params=p_exam_id:1Z0-349

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