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Google adwords-reporting Exam Syllabus Topics:

Google Reporting and Analysis Exam Practice Test Sample Questions:

1. Kenny is a Search Engine Marketing Consultant for a client who sells printing services over the web. Kenny has designed the website, completed SEO work on the site, helped the client with Google AdWords, and has just today installed the Google Analytics tracking code throughout the site. A few hours after the installation of Google Analytics code, Kenny can't see the statistics in Google Analytics about the client's site. What do you suspect is the cause of problem?

A) Kenny won't see the statistics on the client's site because he's also using Google AdWords.
B) Kenny should wait for at least 24 hours before expecting to see the statistics generated.
C) Kenny won't see statistics on the client's site - only the client can access their statistics in Google Analytics.
D) The client's site probably hasn't had any visitors yet

2. You are reviewing your return on investment for your Google AdWords and you believe you need to optimize your Google AdWords to improve your ROI. Which of the following strategies can best help your ROI?

A) Use the Google Content Network.
B) Reduce the cost of your ads by improving the quality score.
C) Use keywords in your ad title and text.
D) Create keywords for unadvertised parts of your website.

3. Beth has added the conversion tracking code to her website for Google AdWords ads. She now wants to stop conversion tracking. How can she disable conversion tracking in Google AdWords?

A) Beth simply needs to remove the conversion tracking code from her header section on her web pages.
B) Beth can choose Reporting, Settings, Conversions, and then choose Stop.
C) Beth can choose Reporting, Settings, Conversions, and then choose Pause or Stop.
D) Beth can choose Reporting, Conversions, select the action, and then click Delete.

4. You are a Google AdWords consultant for a company that sells their software online. Your client is using Google AdWords for search and as part of the Google Content Network. Your client also uses your services for SEO. Today you meet with your client and they would like to add a way to track and learn how users are interacting with their websites. What solution, of the following, would be best for your client's objective?

A) Google Conversion Tracking
B) Google Sponsored Listing
C) Google AdWords Editor
D) Google Analytics

5. Kenny is a Search Engine Marketing Consultant for a client who sells printing services over the web. Kenny has designed the website, completed SEO work on the site, helped the client with Google AdWords, and has just today installed the Google Analytics tracking code throughout the site. A few hours after the installation of Google Analytics code, Kenny can't see the statistics in Google Analytics about the client's site. What do you suspect is the cause of problem?

A) The client's site probably hasn't had any visitors yet.
B) Kenny won't see the statistics on the client's site because he's also using Google AdWords.
C) Kenny should wait for at least 24 hours before expecting to see the statistics generated.
D) Kenny won't see statistics on the client's site - only the client can access their statistics in Google Analytics.

Solutions: