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What are the objectives of the Microsoft MB-260 Certification Exam?

The main objectives of the Microsoft MB-260 Certification Exam are to measures your ability to accomplish the technical tasks like design Customer Insights solutions, ingest data into Customer Insights, create customer profiles by unifying data, implement artificial intelligence predictions, configure measures and segments, configure third-party connections, and administer Customer Insights. Hence, the candidate should be able to develop and implement solutions to provide a better customer experience. MB-260 Dumps will help you to achieve these objectives.

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The Microsoft Certified Solutions Associate (MCSA) certification is a great way to demonstrate your technical skills and knowledge. You will get a chance to prove your abilities by taking the Microsoft MB-260 exam. This exam is designed to test candidates' ability to design and develop Microsoft Office solutions. The Microsoft MB-260 certification is designed for candidates who work in the area of Customer Experience Management (CEM). CEM is a field of study that focuses on improving the overall experience of customers by developing and executing a comprehensive strategy to understand customer needs and behavior and to develop, measure, and manage customer relationships and interactions across all channels. MB-260 Dumps is the most advanced and valid study material, whose scenario-based PDF practice exams will not only boost your confidence but also help you pass the exam easily.

Here, we are going to discuss all the aspects of this certification, the objectives of the exam, the certification requirements, the topics covered in the exam, the exam duration, the topics you should be familiar with, the test format, the questions types, the scoring and the pass/fail criteria. Moreover, we will also share the info about the resources that you can use to help you prepare for the exam. Thus, this study guide will be of great help for all applicants who are going to appear for the Microsoft MB-260 exam. The routing will be in logical order. If you are a fresher, you can start preparing for this exam using this study manual. However, if you have already passed the exam, you can use this to refresh your knowledge and skills.

Reference: https://docs.microsoft.com/en-us/learn/certifications/exams/mb-260

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Get to know about the knowledge, skills, and experience required to take the Microsoft MB-260 Certification Exam

Those who want to take the MB-260 Exam should have hands-on experience with Dynamics 365 Customer Insights and one or more additional Dynamics 365 apps, Power Query, Microsoft Dataverse, Common Data Model, and Microsoft Power Platform. They should also have experience with practices as privacy, compliance, consent, security, responsible AI, and data retention policy. MB-260 Dumps is the best study material to help you pass the exam. Moreover, The applicants should also have experience in processes related to KPIs, data retention, validation, visualization, preparation, matching, fragmentation, segmentation, and enhancement. They also need to have a general understanding of Azure Machine Learning, Azure Synapse Analytics, and Azure Data Factory.

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Microsoft MB-260 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Create customer profiles through data unification35-40%- Configure merge policies
- Define match rules
- Manage relationships and activities
- Verify unified profiles
Topic 2: Ingest data into Customer Insights - Data10-15%- Connect to data sources
  • 1. Managed vs customer-owned data lake
    • 2. Dataverse, Azure, and Common Data Model
      - Transform and cleanse data
      • 1. Use Power Query for data shaping
        • 2. Configure incremental refreshes
          Topic 3: Administer Customer Insights - Data5-10%- Manage environment settings
          - Apply security and compliance policies
          - Ensure data privacy and consent
          - Monitor data refreshes
          Topic 4: Configure measures and segments15-20%- Apply filters and conditions
          - Create and manage measures
          - Define segment logic
          Topic 5: Configure third-party connections and exports5-10%- Export data to external systems
          - Integrate with Dynamics 365 apps
          - Set up data destinations
          Topic 6: Implement AI predictions5-10%- Integrate custom Azure ML models
          - Configure built-in models
          • 1. Churn prediction
            • 2. Sentiment analysis
              • 3. Customer lifetime value
                • 4. Product recommendations
                  Topic 7: Design Dynamics 365 Customer Insights - Data solutions5-10%- Describe functionality and components
                  • 1. API and use cases overview
                    • 2. B2C vs B2B profile differences
                      • 3. Near real-time updates support
                        • 4. Microsoft Fabric integration

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